B2B & B2B2C

 “Suzie Walker Executive Search is undoubtedly a search firm here for the long term. There are lots of different ways to find a new role but working with a thoughtful search firm who take the time to understand the brief and need is invaluable. They are true partners and a lovely bunch of people”. 

Phil Lloyd, Chief Marketing Officer, Boomin

B2B & B2B2C

 

Despite being slow to adopt ecommerce, B2B brands are increasingly looking to digital means to boost sales, a move driven by the success of Amazon Business and the changing B2B buyer demographic. In B2B, there are important shifts from more B2C inspired tactics to a more focused effort to engage Millennial age buyers: (according to research by Merit, up to 73% of B2B buyers are now Millennials).

Research on decision makers’ behaviour reveals that the big digital shift is here to stay. More than three quarters of buyers and sellers say they now prefer digital self-serve and remote human engagement over face-to-face interactions. Remote interactions have made it easier for buyers to get information, place orders, arrange services and customers have enjoyed that speed and convenience.

We work with

We work across both B2B and B2B2C. Clients vary in size from Scale-Ups & Series B Funding to large Corporates.