Senior leaders on the move – Great Western Railway (GWR), identi, LIPTON Teas and Infusions, Lloyds Banking Group, Tesco Mobile, and The Walt Disney Company
Q3 is off to a really strong start as we source candidates for Head of Digital Growth (D2C), Interim Head of Ecommerce (D2C), Head of Growth (agency), Head of Content (agency), Interim Head of Digital (leisure/travel), Group Head of Marketing (B2B SaaS), Marketing & Ecommerce Director (retail), Chief Marketing Officer (consumer services), Chief Marketing Officer (B2B), and Chief Marketing Officer (retail) roles.
We have now entered the ‘magic window’ – the final weeks of this year for clients and candidates seeking placements to be in situ for the first week of January. Unsurprisingly, we’re therefore seeing a lot of movement at the moment, in our own pipeline and in the wider industry, so we’re delighted to congratulate the following senior leaders, and wish them all the best in their new roles.
Helen da Costa, Head of Marketing, Great Western Railway (GWR)
Congratulations to Helen da Costa who joins GWR – one of the largest train companies in Britain with more than 100 million customers each year – as Head of Marketing. Helen is a customer-focused strategist with both B2C and B2B experience across a range of sectors.
Previous roles include more than four years at Coreus Group as Director of Enabling Services - Marketing, HR, IT; and more than eight years at Flybe, including the Head of Marketing role.
When announcing her new role, Helen said, "I feel very lucky to be combining my love of marketing, travel and the great South West at such a prestigious organisation,"
LinkedIn: https://www.linkedin.com/in/helen-da-costa
Eleanor (Elle) Barker, Chief Marketing Officer (UK&I), LIPTON Teas and Infusions
Elle Barker joins LIPTON Teas and Infusions – the world’s largest tea business with a portfolio of over 30 brands – as Chief Marketing Officer (UK&I). Elle’s focus is on brand innovation and impactful marketing communications, building on 20+ years’ experience leading and developing diverse and leading global brands.
Previous roles include Chief Marketing Officer at Gü Desserts; Global Marketing Director at Nomad Foods; more than three years at No7 Beauty Company, including the Global Brands Director & Marketing Director Europe/China/APAC, Global Marketing Director - Gifting, Suncare & Brand Partnerships, Global Brand Director - Soap & Glory, and Global Category Director - Cosmetics roles; more than three years at L'Oreal Professionnel as Marketing Director UK & Ireland; and Global Marketing Director at Lucozade, GSK.
When described by her team on LinkedIn, “Alongside her passion for the consumer, she is also the biggest cheerleader for her team, allowing stretch and ownership whilst ensuring people feel supported."
LinkedIn: https://www.linkedin.com/in/eleanorbarker
Emma Herridge, Marketing Director (Interim), Tesco Mobile
Emma Herridge has been appointed Marketing Director (Interim) at Tesco Mobile – an award-winning network with more than 5 million customers. Emma is a strategic and creative marketing leader with more than 20 years of agency and in-house marketing and communications experience.
Previous roles include more than seven years at O2 (Telefónica UK), including the Head of Brand, Advertising & Communications and Head of Marketing Campaigns roles; and three years at Sky, including the Senior Creative Strategist, Brand Communications Controller and Brand Marketing Consultant roles.
When described by peers on LinkedIn, "Emma is an exceptional and strategic marketer. She brings warmth, flare and passion to every team and is an asset to every brand she has worked with."
LinkedIn: https://www.linkedin.com/in/emma-herridge
Claire Jefferies, Chief Marketing Officer, identi
Congratulations to Claire Jeffries who joins identi – one of the UK’s longest-established pet microchipping services – as Chief Marketing Officer. Claire is a senior commercial marketing leader with more than 20 years’ experience in a range of consumer sectors, including telecoms, utilities and smart home technology.
Previous roles include more than six years at Verisure, including the Group Customer Marketing Director and Group Customer Loyalty and Experience Director roles; three years at SSE plc as CRM and Digital Director; more than three years as Head of Retention, Migration & Value Growth at EE; and more than eight years at Orange, including the Head of Strategic Marketing role.
When announcing her role on LinkedIn, Claire said, "We're on a mission to protect and reunite Britain’s beloved pets with their families through our microchip and subscription services.
I’m proud to lead the marketing charge in this exciting phase of growth and innovation, while having the joy of knowing we’re helping to reunite pets and their families every day."
LinkedIn: https://www.linkedin.com/in/claire-jefferies
Jessica Lowe, Head of Marketing, Beauty and Home - EMEA, The Walt Disney Company
Jessica Lowe joins The Walt Disney Company – the leading diversified international family entertainment and media enterprise – as Head of Marketing, Beauty and Home – EMEA.
Previous roles include Head of Brand and Media - EMEA [FTC] at Kate Spade New York; Head of Marketing, Beauty at Boots UK; more than three years at Zurich; and two years at NatWest Group.
When described by colleagues on LinkedIn, "Under her leadership the team have delivered outstanding work that has helped grow our market share and deliver record levels of ROI."
LinkedIn: https://www.linkedin.com/in/jessica-lowe-bb66b430
Rachael Pettit, Consumer Marketing Director, Lloyds Banking Group
Rachael Pettit has been appointed Consumer Marketing Director at Lloyds Banking Group. Rachael is a commercially minded CMO with 18 years’ experience of managing large teams and budgets, and with a successful track record of developing and scaling brands internationally.
Previous roles include Interim VP Marketing at Peppy; Chief Marketing Officer at Wiggle; five years at Uber, including the Director of Marketing - UK, Northern and Eastern Europe and Head of Marketing and Business Development - UK and Ireland roles; Marketing Director at YPlan; and Head of Marketing at Gett. In addition, Rachael has been a judge for the Marketing Week Masters and Global Effies. She has also been a Mentor at Seedcamp and EMEA Board Member at Mobile Marketing Association.
When described by peers on LinkedIn, "She has a keen ability to blend a strong analytical mind with the craft required to bring emotion driving marketing to life. From growth to brand building."
LinkedIn: https://www.linkedin.com/in/rachaelpettit
If you feel ready to move towards the next stage in your career, or if you’re hiring for your team, please get in touch or connect with us/send a message on LinkedIn.
Suzie Walker Executive Search is a firm of specialist headhunters with an expert team recruiting interim and permanent senior leaders for B2C and B2B marketing, digital and technology roles in FTSE 350 and private equity-backed companies. Find out how we can support you by connecting with a Consultant below.
If you’re ready to make your next move, we regularly post new opportunities on our LinkedIn company page. If you apply for a role on the platform, it requires a 1st connection for us to respond, so please make sure to connect with Suzie Walker. Our company page is also frequently updated with the latest hiring news, expert interviews, and candidate guidance, so well worth following.
