Q&A with Christopher Edgington, CMO and Managing Director
In this conversation, Christopher reflects on his career across leading brands in retail, travel and entertainment, and shares the principles that have shaped his success. He emphasises the importance of being a true customer champion, arguing that all effective marketing starts with deep immersion in the customer experience and that commercial outcomes follow when the customer sits at the centre of decision-making. Alongside this, he highlights two simple but powerful habits for long-term success.
About Christopher
Christopher Edgington is a CMO and Managing Director, a commercial leader with extensive experience driving transformation and growth across retail, travel, and entertainment sectors.
His career spans senior leadership roles including Chief Marketing Officer at The Rank Group, Chief Customer Officer at ATG Entertainment, and VP Marketing at P&O Cruises, as well as commercial and e-commerce leadership at Gala Coral Group and William Hill.
Known for building high-performance cultures and combining customer insight with disciplined commercial strategy, Christopher has delivered sustained growth across start-ups, PLCs, and private equity-backed organisations.
We hope you enjoy this thoughtful and insightful conversation as much as we did.
Look out for more videos in our Q&A series in the Content Hub.
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