Q&A with Maria Winn, Chief Marketing Officer
In our latest Q&A, Maria Winn shares practical advice on progressing towards C-suite leadership, emphasising the importance of building broad commercial and transformation experience rather than simply moving vertically through increasingly senior roles. She encourages marketers to seek out projects beyond their immediate remit, such as M&A, market expansion and major transformation programmes, while developing a clear understanding of the numbers and business outcomes behind their work.
Maria also highlights the value of finding a sponsor who can actively open doors, building visibility and a distinctive point of view through industry platforms, and deliberately seeking opportunities to present to the Board. Her advice is ultimately about identifying your gaps, building the right experiences and becoming visible as a commercially credible leader ready for the next step.
About Maria
Maria Winn is an experienced Chief Marketing Officer specialising in B2B marketing, go-to-market strategy and marketing transformation within complex organisations.
Her career spans senior leadership in major technology and telecommunications businesses, including BT and Vodafone, before moving into C-suite at Mitie, where she built a high-performing Group marketing function, drove significant commercial growth and established marketing as a strategic voice at Board level. She has also founded her own consultancy, Luminous Marketing, advising senior teams on go-to-market strategy, planning and performance.
We hope you enjoy this thoughtful and insightful conversation as much as we did.
Look out for more videos in our Q&A series in the Content Hub.
Suzie Walker Executive Search is a specialist headhunting firm dedicated to finding exceptional interim and permanent senior marketing, digital, and technology leaders for both B2C and B2B organisations. We partner with FTSE 350 and private equity–backed companies, recruiting for roles at Head, Director and Chief (C-suite) level.
If you’re ready to make your next move, we regularly post new opportunities on our LinkedIn company page. If you apply for a role on the platform, it requires a 1st connection for us to respond, so please make sure to connect with Suzie Walker. Our company page is also frequently updated with the latest hiring news, expert interviews, and candidate guidance, so well worth following.
